It’s like a blog. Only, you guessed it, cooler.
hollyc5/14/2013
I don’t use Twitter, so I usually only see tweets when they’re funny enough for people to share on other social media sites. Most of the ones I see are from celebrities or fake companies, but the one real company account that stands out to me is Taco Bell. I checked out the page to [...]
ali4/30/2013
How Instagram has shaken up the social media landscape
Instagram, once simply a tool enabling users to enhance their photography and share with friends, has become one of the most widely used and talked about social media platforms today.
Just a year ago Instagram was bought out by the ever-growing Facebook for a mere $1 billion. At the time critics were concerned that the acquisition [...]
amy4/18/2013
Evolution of Digital News During Destructive Times
On September 11, 2001, I was in the Bahamas. I was staying at a place without a phone or television and heard the news on the radio. Even though I had what was probably a large Nokia or Motorola StarTAC cell phone, it wasn’t set up to work internationally. I waited in line to use [...]
amber2/8/2013
Advertisers shine on social media during Super Bowl blackout
One of the biggest conversation pieces surrounding this year’s Super Bowl—aside from the Ravens taking the championship title, of course—was the blackout. As I watched the whole ordeal unfold, I couldn’t help but wonder how it affected the companies who were spending millions of dollars on Super Bowl ad time. During the blackout, CBS cut [...]
jack10/12/2012
Baltimore’s favorite sons the Orioles (Planit’s co-sponsors of the color orange), are in the MLB playoffs for the first time in 15 years. FIFTEEN. The last time they were here, Bill Clinton was rounding out his first term in office and Mike Tyson was rounding out Evander Holyfield’s ear with his teeth. “Titanic” was making [...]
atruax10/4/2012
Putting Myself in the Client’s (Tennis) Shoes
Until recently I’ve considered myself an outsider admiring the blogosphere from afar, but that all changed two weeks ago when I was fortunate enough to get the inside scoop by representing Planit at the third annual FitBloggin’ conference held right here in Baltimore’s very own Inner Harbor.
caitlin7/11/2012
Mind your Olympic Facebook posts—you could end up front page news
NBC Universal and Facebook are collaborating during this year’s Summer Olympics. Your posts could make national headlines alongside gold medalists.
amber5/17/2012
General Motors, one of the largest advertisers in the United States, recently announced that it was canceling its $10 million Facebook ad spend, causing quite a stir among social media and marketing professionals. Find out what Planit’s PR and social media teams think about the decision…