caitlin

caitlin8/11/2010

Silly Rabbit, Silly Bandz Are Not Just For Kids

The past couple of weekends I jokingly started trading Silly Bandz among my twenty-something friends. Why did I even have these in my possession you might ask? Well first of all, my boss Ed beat most of us to it earlier this summer and wore a band that his kids gave him. In addition, my [...]

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caitlin

caitlin6/17/2010

Someone Should “Ice” Smirnoff

A recent Ad Age article discusses how Smirnoff is saying the company took measures to stop the “icing” site BrosIcingBros.com. Smirnoff’s parent company,Diageo, claims that “Icing does not comply with our marketing code.” Should they really separate themselves from this online phenomenon?

ryan

ryan6/4/2010

And now for the official sponsor of the World Cup. Adidas.

What could Adidas possibly do to top Nike’s ad? Well, to start, they could cast Daft Punk, Snoop Dogg, David Beckham, and many others in a re-imagining of Star Wars.

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chris

chris6/2/2010

IE6 is almost extinct

“According to web analytics company StatCounter, Microsoft’s Internet Explorer 6 is now truly a relic of the past with less than 5% of market share in the U.S. and Europe.” – Mashable

chris

chris6/1/2010

Buy your employees a PS3 or 360

I once worked for a company that allowed us to play a first-person shooter before we left each day. There’s nothing quite as awesome as being able to take out your aggressions on your co-workers via frag-grenades.

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chris

chris5/26/2010

Kill the spill! Send us your solutions

For well over a month, and counting, BP has been attempting to stop the oil hemorrhaging from their well in the gulf. So far, every effort has been a failure. Perhaps, it’s time for fresh, out of the box thinking.

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caitlin

caitlin5/26/2010

What’s Your Agenda? New Media Versus Traditional Media

While most original reporting still comes from traditional journalists, technology is making it increasingly possible for the actions of citizens to influence a story’s total impact.

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matt

matt5/25/2010

Best Ad Ever…really??!?

According to Ad Age, Nike VP-Brand and Category Management Trevor Edwards declared that the marketer’s TV creative for June’s World Cup was “among the best we’ve ever done…”